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A Look at Marketing Automation as an Answer for Efficient and Effective...

In the article “Smarketing – The Perfect Blend Of Sales And Marketing“, I briefly touched upon the concept of smarketing and took it further in the article “Top Three Things To Watch Out When Combining...

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Get Your Small Business Ready for Martin Luther King Jr. Holiday Deals

Source: http://www.loc.gov/ Martin Luther King Jr. Holiday is the first holiday of the year in United States. It’s observed on the third Monday of January each year, which is around the time of King’s...

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Holiday Season Lead Generation Ideas for Small and Local Businesses

Holiday Season is one of those times of the Year when you as a  Business Owner have an upper edge; the customer is in the mood to spend money! What can you do to take this rare opportunity and generate...

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Top Three Things To Watch Out When Combining Your Sales And Marketing Efforts

Courtesy: SachinWalia.Net (http://tinyurl.com/3dpyb53) In one of my previous posts – “Smarketing – The Perfect Blend of Sales And Marketing” – I tried to put a new perspective on the way Sales and...

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Smarketing – The Perfect Blend Of Sales And Marketing

-- I wish it were as easy as taking the best books in sales and marketing, and just simply blend them together to come up with something that would really get me the results. -- What Smarketing Really...

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About A Marketing Plan That Didn’t Make Any Sense

OK so you have put together a brilliant team of techie folks who have huddled together and turned your great idea into reality. But when it comes to going out there and selling it, you realize how hard...

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You “Follow” Them On Twitter. But Do You “Believe” In Them?

After three attempts, and self learning, I seemed to have found the Twitter Recipe that works for me. And I am going to share some of it with you today. I could have shared it all but then, to be...

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Where and When Do Sales Presentations Fail

Sales Presentations are an inevitable and necessary evil. They become even more important in case of complex sales.You spend hours on making that “one great sales presentation”. However how many times...

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Dealing with Objections – Do you have a hard time selling?

I have recently read an article written by John Cameron, an expert in business coaching. He is very passionate of what he does and his expertise in the domain of sales and commerce in general is seen...

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Do Your Leads Back Off as soon as They See The Invoice?

How many times have you faced the frustration that you think that you spent all the time on earth preaching and teaching and nurturing a lead, everything moves along rather slowly but steadily and...

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